Close to 70% of researchers today use insight communities—a testament to the enduring power of this tool. But to maximize the ROI of insight communities, we have to re-engineer how we use them for the mobile era.
In this actionable webinar, we share how leading brands like Land O'Lakes, Paramount, Seattle Surge and Dell use both the power and constraints of the mobile phone to recruit the right people to their communities and get ongoing insights from their customers and fans.
Featured Speaker:
Jennifer Reid
President & Chief Methodologist, Rival Technologies
Watch now to learn how to:
- Use a mix of established and next-gen recruitment techniques (including social sampling) to build your community faster than ever before
- Leverage mobile-first capabilities like text notifications and contact cards to establish trust and get insights faster than ever before
- Deliver a better respondent experience to your community members
